You may know what your business does and what it stands for, but do your employees? How about your customers and vendors, do they know? Whether you're aware of it or not, it's very important to your business to communicate your organizations' what and why.
The Mission, Vision, and Values of an organization help to shine a light on what you do, why you do it, and how. In this workshop we'll discuss the differences between them, why they're important, and WHO need to know about them. I'll help guide you to craft your unique Mission, Vision, and Values.
For example:
At Columbia Sportswear, our mission is to design and deliver authentic, outdoor, high-value products for active consumers of all ages.
The Greater Newport Chamber of Commerce: Our Mission, To unite the efforts of the citizens in promoting the civic, commercial, agricultural, tourism, marine and industrial welfare of the City of Newport and its surrounding economic area.
BBSI delivers expertise and solutions that enable our clients to prosper.
Kind of makes you want to do business with them, right? And that's just the Mission Statement! Wait until we go beyond the surface and get into the meat of having a Company Vision Statement and Core Values. Taking the time to deliberately craft a relevant mission, vision, and values should be carefully considered, and will be time well spent.